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- Butter Apparel
- Butter Outdoor
- Athlete Apparel
- Our Story
Butter Supply Co. spent the last week traveling through Europe looking for inspiration for our ever expanding product line! We kicked off the trip in Amsterdam, a city best known for its thriving art scene and "spaced out" coffee shops. While the attractions in Amsterdam seemed endless, we were on an important mission to check out one of the world’s most thriving bicycling scenes. We learned a lot about what loyal pedaling enthusiasts are looking for when it comes to quality dry lubes, tire sealants, and more! We are excited to get to work on a new product line geared towards our two wheeling friends!
After Amsterdam it was off to Bologna, Italy to check out a graffiti mecca surrounded by surreal mid-evil porticos and a growing underground skate scene. Italy may have better known cities but Bologna is an ancient city with a laid back attitude and a young at heart style. The Butter team felt right at home!
We headed out of the city named after delicious deli meat and took a train to Venice, Italy a city that needs no introduction. Butter is looking to make waves in the water-sport industry so we couldn’t pass up the chance to visit one of the most beautiful and renowned port cities in the world! The canals of Venice were stunning, but after seeing several boat owners dump toxic cleaning waste into the water we couldn’t help but think they’d be better off with Butter Supply’s new line of non-toxic cleaning and detailing products!
After Venice we made our final stop to Lake Garda, Italy’s largest and perhaps most awe-inspiring lake. The lake was better than any of us could have imagined and we took a break from the grind to enjoy the crystal clear waters.
We had unforgettable experiences abroad and the team couldn’t more excited to take this inspiration back to our work. Look for new product rollouts this summer, including, non-toxic waterless boat cleaner, non-toxic water spot remover, bicycle dry lube, tire sealant and more!